<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>Ankur Tripathi — Writing</title><description>Essays and playbooks on growth, content, SEO and AEO.</description><link>https://www.ankurtripathi.net/</link><item><title>What money products taught me about marketing everything else</title><link>https://www.ankurtripathi.net/articles/marketing-money-products/</link><guid isPermaLink="true">https://www.ankurtripathi.net/articles/marketing-money-products/</guid><description>Wealth and investing are the hardest categories to market — regulated, high-stakes, low-trust. The lessons travel further than most people expect.</description><pubDate>Thu, 18 Jun 2026 00:00:00 GMT</pubDate></item><item><title>Why AEO is the new SEO</title><link>https://www.ankurtripathi.net/articles/why-aeo-is-the-new-seo/</link><guid isPermaLink="true">https://www.ankurtripathi.net/articles/why-aeo-is-the-new-seo/</guid><description>Answer engines are rewriting how people discover products. A practical framework for staying visible when the search box becomes a chat box.</description><pubDate>Mon, 15 Jun 2026 00:00:00 GMT</pubDate></item><item><title>The content engine: a system, not a calendar</title><link>https://www.ankurtripathi.net/articles/content-engine-system-not-calendar/</link><guid isPermaLink="true">https://www.ankurtripathi.net/articles/content-engine-system-not-calendar/</guid><description>Most content programs fail because they&apos;re a to-do list, not a machine. The operating model I use to make content compound.</description><pubDate>Mon, 08 Jun 2026 00:00:00 GMT</pubDate></item></channel></rss>